Material Specifications - Display
Display, Video & High-Impact Advertising
Publisher: Altinget
Adserver: Adnuntius
Accepted File Types
We accept the following creative formats:
| Type | Description |
|---|---|
| JPG / PNG | Static banner |
| GIF | Animated banner |
| HTML5 (ZIP) | Interactive banners |
| MP4 | Video in banner |
| 3rd-party tag |
Requirements:
- Click-URL must always be included
Display Banner Formats
Only the following formats are supported.
Desktop
- 1 × 2
- 930 × 180
- 728 × 90
- 300 × 250
Mobile
- 1 × 2
- 320 × 160
- 320 × 320
- 320 × 250
- 300 × 50
- 320 × 50
Newsletters
- 930 × 180
Only JPG and PNG formats are supported for newsletters.
HTML5 Campaigns
| Specification | Requirement |
|---|---|
| Format | HTML5 (ZIP file) |
| Max file size | 150 KB |
| Animation length | Max 30 seconds |
| Clickability | Must include clickTag |
Requirements:
- index.html must be the entry file
- no external scripts without approval
- no auto-play audio
Video in Display Banners
Video can be used within supported display formats.
| Specification | Requirement |
|---|---|
| Max length | 30 seconds |
| Autoplay | Allowed only when muted |
| Looping | Max 3 loops |
High-Impact Formats
Topscroll
Desktop
- Resolution: 2560 × 800 px
- Safe zone: 1440 × 400 px
- Max file size: 5 MB
- horizontal devices
Mobile
- Resolution: 1080 × 1920 px
- Safe zone: 800 × 1200 px
- Max file size: 3 MB
- vertical devices
Midscroll
Mobile
- Resolution: 1080 × 1920 px
- Safe zone: 800 × 1200 px
- Max file size: 3 MB
- vertical devices
Delivery of Creative
Creative material must include:
- Banner file / HTML5 ZIP / 3rd-party tag
- Video file (if applicable)
- Click-URL
Material should be delivered to:
materiale@altinget.dk
Material Deadline
| Campaign Start | Deadline |
|---|---|
| Weekdays | 12:00 the day before |
| Monday campaigns | Friday 12:00 |
Political ads
Ad specification for political ads
We offer two ways to do political ads in our system to make sure that no cookies are set on the client:
- Image ads
- Video ads
These also come as high impact ads, but we still need to host the material in our ad server.
Image ads
Format: GIF, JPG, PNG, HTML5, MP4
Safe Zones
For all political ads, make sure to leave room at the bottom of your ad for the overlay that a user can click.

- For ads with a maximum width of 320px: Allow for at least 65px of space at the bottom.
- For ads between 320px and 512px: Allow for 54px of space at the bottom.
- For ads wider than 512px: Allow for 43px of space at the bottom.
Note: these recommendations cover the vast majority of cases. If either the advertiser name or election name is particularly long, the text box height may increase accordingly.
- Fra dag ét var målet, at hun skulle tilbage. Men pludselig nagede et spørgsmål Mai Mercado
- Her er de kendte og ukendte personer, der forhandler om Danmarks næste regering
- Alt står stille i DR. Det er alarmerende for både brugerne og mediehuset
- Løkke har siden valgnatten kun haft én reel mulighed. Derfor kunne rød blok kalde hans bluff
- Altingets stifter: Efter 26 år har jeg solgt Altinget. Her er min næste plan






































